Local Service Businesses
Cleaners, contractors, gyms, restaurants. The kind of business that fills its book through word of mouth, now fed by video that travels further than the neighborhood.
Process · Content By Miguel
Our Video Marketing
Process for LA service
businesses.
Discover our streamlined 5 step video marketing process designed specifically for local service businesses across the Los Angeles and the San Fernando Valley. From your initial strategy call to filming on location and delivering and posting polished short form video, we handle every step.
01 · The Idea
A local service based business deserves the same social media authority and presence as a brand with a full marketing department.
Most short form video on local feeds falls into two traps; it’s either over polished by agencies that don’t understand service based businesses or filmed without a strategic business plan. Both result in the actual business authority and online community never being established.
As someone with tons of service based business knowledge and a marketing background, I knew I could help close that gap. I handle everything from consolidating strategy to professional filming to posting if requested. No stock photos or videos. I will come to you to film.
02 · The Process
Five steps, two filming days.
The same process every package runs through. Built so the work stays consistent across restaurants, coaches, and trades.
- 01
Strategy
We sit down and map the business. Who you serve, what you sell, the questions your customers keep asking. I leave with a content angle that fits your voice.
- 02
Concepting
I write the hooks, the shot list, and the rough structure for every video before we step on set. You see the plan before a single frame is shot.
- 03
Filming
Two days, on site at your business. I show up with the camera and the audio, direct the shots, and pull the b roll. You keep working while I work.
- 04
Editing
Twelve cuts paced for short form. Captions, music, color, and rhythm tuned for Reels, TikTok, and Shorts. Quiet, fast, and on brand.
- 05
Posting
I publish on the platforms that actually move the needle for you. Posts go up consistently so the algorithm rewards the work.
03 · Who It Fits
Built for the businesses filling their book through word of mouth.
Restaurants and Hospitality
Plates, prep, the energy of a busy night. The room sells itself once people can see and hear it through a phone screen.
Coaches and Trainers
Boxing, fitness, one on one. The lessons, the drills, the testimonials. Video that turns a coach into a recognizable name.
Field and Trade Services
Janitorial, HVAC, mobile crews. The work nobody else films, packaged so it lands on the right phones at the right moment.
04 · The Numbers
One package. $1,000 investment.
12 Videos delivered per month
2 Filming days
LA + SFV Service area
05 · Next Step
Book a call.
One call to walk through the business and confirm fit. From there we book two filming days and the first twelve videos are on a deadline within three weeks.